I was born in Ecuador, where I lived almost my entire life. It was there that I first thought I was meant to study medicine, so I did... for nearly 3 years until I realized that it wasn't for me and I'd rather go in another direction. So, I moved to Toronto to study advertising at OCAD University where I finally graduated.
On my third year, I did an internship at Maruri GREY, one of the top 10 agencies in Latin America. Where I realized that my path was that of a copywriter. I fell in love with ideation and the power of empathy to be able to switch tones and understand people's wants and needs.
I was born in Ecuador, where I lived almost my entire life. It was there that I first thought I was meant to study medicine, so I did... for nearly 3 years until I realized that it wasn't for me and I'd rather go in another direction. So, I moved to Toronto to study advertising at OCAD University where I finally graduated.
On my third year, I did an internship at Maruri GREY, one of the top 10 agencies in Latin America. Where I realized that my path was that of a copywriter. I fell in love with ideation and the power of empathy to be able to switch tones and understand people's wants and needs.
